Lead customer experiences with Salesforce B2C Marketing Automation!

Your B2C brand has millions of customers and each one expects a unique experience and customer journey! If you do not know how to do that, you are in the right place. You can implement the competencies of Salesforce Marketing Cloud together with the expertise of Kofana, integrate B2C marketing automation tools into your marketing strategies, and start designing new marketing strategies and improving your customers’ experience now. With Salesforce B2C Journey Management, you can offer personalized cross-channel experiences at each step of your workflows by managing the customer journey now! You can discover how interactions in your sales and services turn into seamless personalized experiences by choosing Salesforce B2C Marketing Automation’s Journey Builder solution!

Manage customer journey in B2C using the Salesforce Marketing Automation!

We are aware that you want to meet your changing and increasing customer expectations simultaneously as your marketing strategies are digitalized! Then it’s time to manage customer experience and workflows using B2C Marketing Automation, and get ready for change with insights from customer data! Moreover, you can manage the entire experience process on the customer journey by using Journey Builder!

Follow the tips given by your customers!

Strengthen your relationships by identifying the features that define customer experience using the customer data!

Use data to better understand your customers.

Trigger your customer instantly during interactions such as purchasing and downloading apps.

Improve the customer experience based on current and predicted behaviors.

Produce responses that are in line with customer expectations!

Act in accordance with your customers’ changing requests and needs in the digitalizing business world.

Be proactive for changes in customer behavior.

Have seamless communication between all of your marketing channels so that your customers have access to the right information.

Combine your marketing, sales, and service departments to increase customer satisfaction.

Produce responses that are in line with customer expectations!

Act in accordance with your customers’ changing requests and needs in the digitalizing business world.

Be proactive for changes in customer behavior.

Offer personalized journeys to millions of individual customers.

Analyze your data to act in line with changing customer trends.

Frequently Asked Questions

What is Salesforce?

Salesforce is a customer relationship management solution that brings companies and customers together. It is an integrated CRM (Customer Relationship Management) platform that delivers a single, common view of each customer, including marketing data, sales processes, and after-sales services.

What is CRM?

Customer Relationship Management (CRM) is the strategy that companies use to manage their interactions with customers and leads. It facilitates businesses to organize processes, establish relationships with customers, increase sales, improve customer services, and increase profitability.

What is Marketing Cloud, Salesforce's B2C Marketing Automation?

Salesforce Marketing Cloud allows you to have seamless communication between your marketing channels. You can integrate B2C marketing automation tools into your marketing strategies, design new marketing strategies, and improve your customer experience. Marketing Cloud’s marketing automation tools facilitate developing digital marketing strategies by creating data-driven, personalized customer journeys across multiple channels.

What is Salesforce B2B Marketing Automation Salesforce Pardot?

Salesforce B2B Marketing Automation enables your sales teams to contact effectively and create qualified opportunities for your sales line, which you will create by getting to know your customers and leads better. Salesforce Pardot, Salesforce’s B2B Marketing Automation solution, offers tools to increase the sales of companies and the productivity of their teams.